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145-409A Online Marketing Strategies Next Class:
145-487 Small Business Website Design This is the perfect course for entrepreneurs with no formal website design experience. While you will NOT be creating your actual website in class, you will be using live examples as a guide to learn the principles of good website design such as how to optimize page layouts, select the right colors/designs and pull it all together to create a polished, professional website. We'll also introduce you to the various software programs you'll need to get your website up and running and examine free and low-cost tools to make even the smallest site look extremely professional and always ready for business. Next Class:
Student Resources These materials are offered to refresh students to concepts introduced during class. Powerpoint and links to key sites extend the value of each class presentation.
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In this course, small business owners will learn how to creatively leverage various on-line marketing tools and techniques to generate increased traffic to their web site, improve customer satisfaction and integrate on-line marketing with other off-line marketing initiatives. Don't miss this opportunity to learn how to compete successfully in the 21st century.